About us
Management
Board

About us

Bringing Online Video Commerce to Everyone

Cinsay has created a next generation eCommerce, viewer interactive, video-based platform for any size businesses. We call it the Video Smart Store™. Cinsay's SaaS based technology enables anyone to sell products, capture donations, and generate leads all inside the patented Video Smart Store™ (VSS). Cinsay's embeddable platform is compatible with web and mobile HTML5 devices and is highly scalable.

Attract

Cinsay's mission is to "Bring Online Video Commerce to Everyone." Video commerce includes the whole value chain of online transactions starting with basic impressions, valuable leads, and sought after e-commerce transactions. Cinsay's strategy is to deliver a unified Cinsay Platform and a new distributed intelligence technology designed to virally syndicate thru modern social networks. Cinsay video players are optimized for video commerce and allow end users to transact everywhere, rather than having to goto a specific online destination. Cinsay's strategy is to support explosive growth by leveraging the power of partners, affiliates, and resellers, both domestically and internationally.

Interact

Cinsay provides a comprehensive platform designed to address the whole range of video commerce users and needs. The foundation technology of the Cinsay platform is the Cinsay Video Smart Store™, which is optimized for video commerce and modern social networks.

Transact

The Cinsay platform is designed to be highly robust and scalable. It uses a distributed architecture of web services which support large networks of deployed Cinsay Video Smart Stores™. The Cinsay platform includes an extensive and powerful API, which allows rapid deployment of thousands of accounts, centralized management of accounts and integration with backoffice, payment and commerce systems.

Management

Jim Roundtree

Chief Executive Officer

Chief Financial Officer

As CEO, CFO and a member of the board of directors, Jim Roundtree is responsible for accounting, financial planning, auditing, legal, and investor relations. Prior to Cinsay, he was CFO and on the board of managers for Capital Lending Strategies, LLC; a web-based automobile loan company serving credit union clients nationwide. He also served as CFO and as a director for FirstPlus Financial Group, Inc. Prior to working with Capital Lending Strategies, LLC, Mr. Roundtree was self-employed as a consultant. He also worked in public accounting with Ernst & Young providing attestation services to financial institutions before consulting. Education: University of Texas at Dallas and William Howard Taft University. Mr. Roundtree also holds a Texas CPA license and a California Law license.

Rick Spitz

Chief Intellectual Property Officer

Rick Spitz serves as CIPO and is responsible for developing new technologies, providing technical direction and managing software patents. Before joining Cinsay, he co-founded ReachLocal. Prior to that, he was CTO/VP of development at WorldWinner.com, where he played a key role in the company's transition from startup to a thriving business serving more than 5 million players. He also served as vice president of product development for Decalog Inc. (a division of Sungard), where he headed development of financial applications used by companies like Citicorp, Warburg Pincus and AXA. Spitz came to Sungard from Apple Computer in Cupertino, California where, as VP of software, he led the Macintosh software development organization in defining and developing such notable Mac products as System 7, Power PC and QuickTime multimedia. Education: Boston University, University of Massachusetts at Lowell, Clemson University.

Eugene Terekhov

Chief Operations Officer

Eugene Terekhov has been a member of our Board since August 2013. Mr. Terekhov manages Direct Foreign Investments for the CentroCredit Bank (Russia) and its clients. He began working with CentroCredit Bank in 2006, where he was the head of risk and distressed assets. In his positions with CentroCredit Bank, Mr. Terekhov has acted as a director on the boards of various companies during LBO/MBO and turnaround transactions. Prior to that, Mr. Terekhov worked with Centrogarant Insurance Group from 2001 through 2004, focusing on major corporate clients in energy, aviation, and construction. Previous to working with Centrogarant, he worked with Ramenka as a marketing manager from 1997 to 1998, and prior to that he worked with Hoffland Environmental, Inc./ AETE from 1994 to 1997, which had offices in Minsk, Belarus, and Moscow, Russia. Mr. Terekhov holds a Master of Energy Engineering from Belarusian National Technical University and a Master of Business Administration from Duke University, The Fuqua School of Business.

James Kersbergen

Sr. VP of Software Engineering

As Sr. Vice President of Software Engineering James Kersbergen is responsible for the development lifecycle of the Cinsay Platform. Prior to Joining Cinsay James was Manager of Software Development for Nexstar Broadcasting Inc. He has also worked in key software development positions with Belo Interactive and Lockheed Martin Tactical Aircraft Systems. James has been an active web developer for over 20 years and has worked with several web technology startups. Education: Texas A&M University.

Board

Jim Roundtree

Chairman of the Board

As CEO, CFO and a member of the board of directors, Jim Roundtree is responsible for accounting, financial planning, auditing, legal, and investor relations. Prior to Cinsay, he was CFO and on the board of managers for Capital Lending Strategies, LLC; a web-based automobile loan company serving credit union clients nationwide. He also served as CFO and as a director for FirstPlus Financial Group, Inc. Prior to working with Capital Lending Strategies, LLC, Mr. Roundtree was self-employed as a consultant. He also worked in public accounting with Ernst & Young providing attestation services to financial institutions before consulting. Education: University of Texas at Dallas and William Howard Taft University. Mr. Roundtree also holds a Texas CPA license and a California Law license.

Xinghong Hua

Board Member

Mr. Hua is the Managing Director and China President of Cerberus Capital Management, LP, a New York-based leading global investment and buyout fund. Before joining Cerberus in March 2008, he was the Asia Pacific Vice President of Alcoa Inc. Prior to that, Mr. Hua worked for many years in the United States at a major US oil company and an international energy investment and advisory firm, as well as at the headquarters of Bank of China in Beijing. Mr. Hua is on the advisory board of Carnegie-Tsinghua Center, the China affiliate of the internationally renowned think tank, Carnegie Endowment for International Peace, as well as a member of the Hopkins-Nanjing Council and a Standing Committee Member of the Council of Governance of The Center for China & Globalization. Mr. Hua graduated from Beijing University with Bachelor and Master’s degrees in International Relations and from the John Hopkins University’s School of Advanced International Studies with a Master’s degree in International Economics and International Energy and Environment.

Carey Metz

Board Member

Mr. Metz has been involved in alternative investments as Managing Partner and Chief Investment Officer of Whiteside Energy, LP since its founding in 2007. Prior to Whiteside, he was co-founder and minority partner of Alpha Energy Partners from 2004 and 2007, and additionally was part of the inaugural energy trading team at Citadel Investment Group from 2003-2004. His career in the energy arena began in 1997 at Houston Pipe Line Company, and continued with American Electric Power through 2003 after its acquisition of Houston Pipe Line Company. Mr. Metz holds a Bachelor of Science degree from the University of Texas at Dallas and a Masters of Business Administration from the University of Chicago.

Stephen O. Rossetti

Board Member

Board member Stephen O. Rossetti is president of Markquest, a defense and national security industry-focused governmental affairs and lobbying firm. He was a former senior staff member of the United States House Committee on Armed Services from 1987 to 1996 and lead staffer of the readiness subcommittee where he oversaw the infrastructure of the United States Department of Defense and combat readiness with $100 billion in annual spending. Education: University of Maryland College Park.

Tim Rothwell

Board Member

Board member Tim Rothwell is IMG's former executive vice president and co-managing director of worldwide licensing and consumer products. Prior to that, he was president of worldwide consumer products for comic book publisher Marvel Entertainment, leading the licensing and merchandising of its most recognizable characters – Spider-Man, The Hulk, Fantastic Four, X-Men, Iron Man and others, totaling more than $5 billion in sales. He was instrumental in deals with Hasbro, Activision and Microsoft. Rothwell also was consumer products group senior vice president for Universal Studios. Education: University of South Carolina-Columbia.

Eugene Terekhov

Board Member

Eugene Terekhov has been a member of our Board since August 2013. Mr. Terekhov manages Direct Foreign Investments for the CentroCredit Bank (Russia) and its clients. He began working with CentroCredit Bank in 2006, where he was the head of risk and distressed assets. In his positions with CentroCredit Bank, Mr. Terekhov has acted as a director on the boards of various companies during LBO/MBO and turnaround transactions. Prior to that, Mr. Terekhov worked with Centrogarant Insurance Group from 2001 through 2004, focusing on major corporate clients in energy, aviation, and construction. Previous to working with Centrogarant, he worked with Ramenka as a marketing manager from 1997 to 1998, and prior to that he worked with Hoffland Environmental, Inc./ AETE from 1994 to 1997, which had offices in Minsk, Belarus, and Moscow, Russia. Mr. Terekhov holds a Master of Energy Engineering from Belarusian National Technical University and a Master of Business Administration from Duke Universtiy – The Fuqua School of Business.

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